Start Small, Stay Small-readwise

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Target a $50/hr “true hourly rate.” Treat that figure as both a benchmark during product development and a post-launch goal to hit within six months, so you’re building a business that values your time properly.
Outsource to multiply leverage. Handing off non-core tasks is the fastest way to raise your effective hourly earnings, freeing you to focus on high-value work instead of low-value busywork.
Synthesize, don’t just consume. Skimming loads of content feels productive, but real advantage comes from distilling what you learn into actionable insights for your product and market.
Market first, marketing second, aesthetics third, functionality fourth. For bootstrappers, winning starts with choosing the right paying market, then communicating value; polish and extra features come later.
Go narrow to win early. A tight niche forces crisp product focus and makes it easier to find paying customers—critical for bootstrapped startups where a too-broad market can stretch resources thin.

$50/hour when you begin building your product, once you launch you should aim to hit that number within 6 months. (Location 474)
Outsourcing aspects of your business is the single most powerful approach I’ve seen to increasing your true hourly rate as an entrepreneur. (Location 480)
Consuming and synthesizing are very different things; it’s easy to consume in mass quantity. It’s much more difficult to synthesize information. (Location 510)
Market comes first, marketing second, aesthetic third, and functionality a distant fourth (Location 640)
But the way the vast majority (dare I say 99.5%) of all businesses in this world that succeed in the long-term – be they large or small, high-growth startup or lifestyle business – is to find a market that is willing to pay them money for something. (Location 689)
Reason #1: A Niche Requires You to Narrow Your Product Focus (Location 716)
Common sense tells you that the larger your market is, the better off you are. For bootstrapped startups, the opposite is true. (Location 738)